The iconic Argentine comic strip character Mafalda has been invited to serve as presenter at the 52nd International Emmy Awards Gala. The official Instagram page of the prestigious awards announced the exciting news with a post featuring Mafalda. The post included an image of the beloved character wearing a red dress, with her hair open and a bright smile on her face. The overlay text on the poster read, “Mafalda Presenter.” The side note read, “Mafalda to perform at the 52nd International Emmy Awards Gala in NYC tonight!” To keep an eye:
Here’s everything you need to know about Mafalda:
1. Mafalda is an Argentine comic strip created in 1963 by cartoonist Joaquín Salvador Lavado Tejón, better known by his pseudonym Quino.
2. The story revolves around Mafalda, a six-year-old girl who represents Argentina’s middle class and progressive youth. She cares deeply about humanity and world peace and often addresses serious issues with innocence and curiosity.
3. The comic strip ran from 1964 to 1973, first appearing in the magazine Primera Plana (1964–1965) and then in the newspaper El Mundo (1965–1967). When El Mundo closed in 1967, the strip was temporarily stopped but resumed in 1968 at Siete Dias Ilustrados. Its last publication was in 1973. It became widely popular in Latin America, Europe, Quebec and Asia.
4. After 1973, Quino occasionally brought back Mafalda, mainly to support issues such as human rights.
5. In 1976, Quino recreated Mafalda for UNICEF to help illustrate the Convention on the Rights of the Child.
Mafalda’s sculptor Pablo Ergang described the character as a “protest girl”. Speaking to the United Nations, she said, “Mafalda is the rebellious, questioning, protesting girl who educated much of my generation and continues to do so with children today – and with her own children. “It does so – and embodies so many of the values that are so essential right now, in this world.”